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Saturday 5 March 2011

Douwe Egberts Aromettes®

I was offered the chance to try out a brand new coffee product from Douwe Egberts and being a coffee lover, I thought why not, even though it is a well-known brand.

From the look of the packaging you may be forgiven for assuming that it's instant coffee, but it is fresh ground coffee cleverly pressed in to one cup portions.
It can be tricky getting the amount right to achieve the perfectly flavoured cup, but the handy coffee bean-shaped pellets can be dropped into your cafetiere or filter machine and used just as you would loose ground coffee.

As each Aromettes® is a tightly compressed bundle of coffee, all the aroma is firmly locked inside, only releasing its fresh roasted taste as soon as it's hit by hot water. The Aromettes® broke down instantly and were really easy to use and as there was less chance of me spilling ground coffee all over the place (which often happens) they were less messy too.

I was sent two varieties, smooth aroma and intense aroma, the first being a lighter roast suitable for everyday drinking and the second a richer, deeper roast, perfect for after dinner or if you need a pleasurable caffeine kick.
I do like the flavour and it is what I would expect from Douwe Egberts. It isn't an out-of this-world gourmet coffee, but if you're looking for something to please all palates, then it is a safe choice.
With its fun-shaped portions, is it a novelty? Well that depends on how you conduct your home entertaining, but it is practical, simple and the results are good.

Douwe Egberts Aromettes® are available exclusively from Tesco. RRP £3.69
Thanks to The Bottom Line Consultancy for supplying the samples
Photos: ©childsdesign 2011

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